Theses on marketing, finance ,economics and social sciences

Compliance requirements for stock brokers: The Bombay Stock Exchange Ltd

Document abstract : «One of the most dynamic fields of business is the Capital Market. It is considered one of the most promising markets in the world. This is because of the sea change that the market has undergone from the early 90's. The market is now automated,...»

Synopsis abstract : «Introduction. The origin Bombay Stock Exchange. History. Product and services. Overview of the regulatory framework of the capital market in India. Compliance of the BSE with SEBI. Code of conduct for stockbrokers. Pre-inspection...»

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Creativity in advertising

Document abstract : «Advertising is both art and science. The science of advertising is the analytical part that we have been looking at this point: setting goals, deciding strategy, choosing among different creativity styles. Some people call this step convergent...»

Synopsis abstract : «Executive summary. What is creativity?. Objectives of creativity. Description/structure of the methodology/alternative solutions. Expected results/benefits. Characteristics of providers. Application. Types of firms/organisations concerned. What...»

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Overview of the IPCL (Indian Petrochemical Corporation Limited)

Document abstract : «IPCL, Indian Petrochemicals Corporation Limited, is a pioneering petrochemicals company in India and was incorporated on 22 March 1969. It is a leading integrated manufacturer of polymers, synthetic fibers & fiber intermediates & chemical products...»

Synopsis abstract : «Introduction. Industry profile. Background study. A study of Indian petrochemical industry. Vision and mission. Quality, environment and health & safety policies. The institution building process. Socio-economic aspects. SWOT analysis. Product...»

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The impact of FIIs on Indian National stock exchange and how effective the Government is in Liberalizing and controlling the National Stock exchange?

Document abstract : «The intention of this research was to examine the impact of Foreign Institutional Investors (FII) on the Indian National Stock Exchange (NSE). To achieve the aims, the following objectives have been determined to study how FII plays an important...»

Synopsis abstract : «Introduction. Background information and rationale of the study. Aims and objectives of the study. Research methodology. Literature review of the study. Policies of the government regarding Foreign Institutional Investors (FII) . Nature and quantity...»

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The concept of loyalty and identifying the relationship between customer satisfaction and customer loyalty (Tesco)

Document abstract : «Traditionally, marketing has focused on market shares and customer acquisition rather than on retaining existing customers and on building long-lasting relationships with them (Kotler, 2003). More recently, however, market share has been gradually...»

Synopsis abstract : «Introduction. Overview and background of the study. Aims and objectives of the study. Scope of the study. Rationale of the study. Methodology of the study. Categorization of the customer loyalty concept. A frame on loyalty. Critical evaluation. The...»

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Managing the global supply chain: A risk measurement perspective

Document abstract : «The end of the last millennium and the beginning of the new millennium has seen supply chain management emerge as a new management paradigm and a source of competitive advantage. This is especially true in a global marketplace where "getting the...»

Synopsis abstract : «Introduction. Importance of Global Supply Chain. A framework. Current practices. Emerging technologies and Global Supply Chain Management (GSCM). RFID (Radio Frequency Identification Devices) and GSCM. Drivers of globalization. Strategic...»

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A closer look at Covansys with special reference to ITES sector in India

Document abstract : «Incorporated in 1985, Covansys Corporation is a global technology services company with a focus on industry-specific solutions, strategic outsourcing and integration services. It addresses the most challenging technology issues companies are facing...»

Synopsis abstract : «Introduction. Organizational study. Study of the problem. Some of the leading players of the industry. About Covansys. Mission. Values. Awards and certification. SWOT analysis. Service categories and core competencies . Covansys' focus. The key...»

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External commercial borrowing

Document abstract : «The basic objective of the research project is to explore all the possible sources of raising a foreign currency loan and compare the cost advantages for the corporate on raising such a loan. The project also studies the available hedging mechanisms...»

Synopsis abstract : «Introduction. External Commercial Borrowing (ECB). ECB schemes. Methods of raising ECBs. Concept of Withholding Tax. FCNR (B) loans. Framework of the study. Hedging mechanisms for the foreign currency borrowing. Currency derivative...»

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A critical analysis of the investment patterns of people: A study of Standard Chartered mutual fund

Document abstract : «Mutual funds are one of the most important segments of the financial system of the country. The financial system consists of financial institutions, banks, investment bodies, the capital market and money market intermediary instrument used in the...»

Synopsis abstract : «Introduction. Objectives of mutual fund. Types of mutual fund. NAV concepts and its calculations. Recent trends in mutual fund industry. Investment trends. Company profile - Standard Chartered. Overview of Standard Chartered. Establishments of...»

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A report on Spykar Lifestyle Private Limited

Document abstract : «Production of denim fabric has doubled over the last five years in Indian sub continent, from 250 million square meters to almost 500 million meters today, and is expected to go up over the next two years. Fabric makers are finding the situation...»

Synopsis abstract : «Introduction. Industry overview. Major players. Top ten companies. Company overview. Company history & development. Pioneers of the company. Milestone of the company. Functional areas of the company. Marketing department. Finance...»

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Operational risk management: Implementing a Bayesian Network for foreign exchange and money market settlement

Document abstract : «Recent Financial scandals in the banking industry have caused considerable attention to be focused on operational risk. This is because an analysis of some of these scandals reveals that the underlying causes of these huge Financial losses are due...»

Synopsis abstract : «Introduction. Motivation and Problem Description. Objectives of the research. Outline of the thesis. Operational risk, foreign exchange and money market. Basel II, operational risk. Review of operational risk methods. Models for quantification and...»

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The impact of advertisement on the buying behavior with reference to the consumer durables

Document abstract : «The consumer durable industry in the past few years has seen tremendous growth. Advancements in the technology, government support and increased level of interest among the private players into the industry has given rise to the healthy competition...»

Synopsis abstract : «Introduction. Theoritical background of the study. Advertising and advertisements. Advertisers. Advertising agencies. Support organization. Media. Consumers. Advertising as marketing tool. Role of advertising in modern business world. Industry...»

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Future of the commodity markets in India

Document abstract : «Commodity market in India till the last decade was not a major investment option as compared to the capital markets. The commodities market had its presence in the early 1960's, but later on the trading in the commodity markets was banned due to the...»

Synopsis abstract : «Introduction. Industry profile. Process of commodity market. Trading Parameters. Clearing & Settlement. Delivery Procedure. Rick involved in the commodity market. Recent growth in the commodity market in...»

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McDowell & Company Ltd

Document abstract : «The corporate exposure and learning program was undertaken at McDowell and company limited. McDowell's consolidated its position as the No.1 Company in the highly competitive Indian spirits industry with a market share of 26%. The company sold 21.22...»

Synopsis abstract : «Introduction. Industry profile. Company profile. Background of the company. Heritage of the company. Highlights of the company. Business franchisee of the company . Value of leadership in the company. Value if innovation and quality in the...»

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Effective management strategies in the IT sector

Document abstract : «My dissertation titled "Effectiveness of stress management strategies in IT sector" mainly deals with how stress affects the health of employees. Stress has become one of the most serious health issues of the 1990s and its impact is likely to...»

Synopsis abstract : «Introduction. Main objectives of the study. Sources of data. IT sector in India. Recent performance of India's IT sector. Projected growth. IT enabled services. Concept of stress and related areas. Stress management. Research design. An overview of...»

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Integrid Media Pvt Ltd

Document abstract : «Integrid Media is the creation of a team of media professionals with the experience of having worked in diverse areas of the media business in India. The pooling together of the talents of the key team members, who have founded Integrid Media, has...»

Synopsis abstract : «Introduction. Company profile. Key differentiators . Corporate governance. Organizational stakeholders. Inside stakeholders. Outside stakeholders. Strategic objectives of the company. Key business objectives. Television Ad sales. Internet...»

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A study of primary markets in India

Document abstract : «The financial assets comprises of banking Accounts, pension funds, Provident fund, Mutual fund, shares, debentures and other securities. A capital market deals in financial assets, excluding coin & Currency. Capital market is a medium for mobilizing...»

Synopsis abstract : «Introduction. Company profile. An overview of the company. History of the company. Project overview. Objectives of the project. Methodology of the project. Primary market. Initial public offering. Eligibility norms for making the issues. Steps...»

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General awareness about mutual funds

Document abstract : «The concept of 'Mutual Funds' is to make different investment avenues available to investors. Mutual funds also offer good investment opportunities to the investors. Like all investments, they carry certain risks. The investors should compare the...»

Synopsis abstract : «Industry overview. The concept of ?mutual fund'. Advantages of mutual funds. Tax treatment of mutual funds. Future scenario. Financial planning. About Motilal Ooswal Securites Ltd. History and milestones . People behind the organization . Motilal...»

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Ascendum Systems Pvt Ltd

Document abstract : «India is poised to become a global IT superpower is not a revelation. Indians dominate the IT sector workforce, not only in US, but all over the world. In the last year or two, countries like Germany, France, and Japan have opened doors and are...»

Synopsis abstract : «IT Sector in India. Offshore Software Development: What is it and why do it?. Secrets of Software Success. Company Profile. Journey of thousand miles begins with one footstep. Vision. Mission. Quality. Industry focus. Ascendum's...»

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A report on Indian rayon

Document abstract : «Man-made fiber includes both synthetic fibers and celluloses. Rayon is a generic term for man-made fiber, composed of regenerated cellulose and deviates also called as celluloses. The standard types include viscose staple fiber (VSF) and...»

Synopsis abstract : «Introduction. Brand profile. Existting body. Organization structure. History and development. Vision Statement. Size of the unit. Swot analysis. HR Department. Introduction. Organization structure of personnel department. Manpower planning. Job...»

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Foreign exchange market in India with NPR Finance Ltd

Document abstract : «The Foreign exchange market is a market for converting the currency of one country into that of another country. An exchange rate is simply the rate at which one currency is converted into another. Without the foreign exchange market, international...»

Synopsis abstract : «Introduction to the Foreign Exchange market. Introduction. History. Forex terms . Functions. Nature. Types. Limits. R.B.I. Guidelines to the Foreign Exchange Market. Current Guidelines. Latest Guidelines . Introduction to the NPR Finance...»

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Commodities trading in India

Document abstract : «Commodity Futures trading in India has a long history. The first commodity futures market appeared in 1875. But the new standardized form of trading in the Indian capital market is an attractive package for all the people who earn money through...»

Synopsis abstract : «Introduction.. Derivatives.. Derivatives existing in India.. Financial derivative.. Commodity derivatives.. Indian derivatives market: Looking ahead.. Trading instruments.. Forward contract.. Futures contract.. Options.. Swaps.. Participants in...»

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Indian financial market

Document abstract : «The function of financial market is to facilitate the transfer of funds, from surplus sector (lenders) to deficit sector (borrower). Normally householders have excess of funds or saving, which they lend to a borrower in the corporate and public...»

Synopsis abstract : «Introduction.. Capital market.. Secondary market.. Capital market intermediaries.. Other intermediaries.. Instruments.. Capital market processes.. Need for the study.. Trading methodology.. Significance of the study.. Scope of the study.. Data...»

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Mutual funds

Document abstract : «A Mutual Fund is the ideal investment vehicle for today's complex and modern financial scenario. Markets for equity shares, bonds, and other fixed instruments. Price changes in these are driven by global events occurring in faraway places. A typical...»

Synopsis abstract : «Concept of mutual fund.. Organization of mutual fund.. History of the Indian mutual fund industry.. Why mutual funds?. Operations of mutual funds.. Company profile.. Types of schemes in mutual funds.. Net asset value (NAV).. Evaluation...»

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Commodity futures market

Document abstract : «India has a long history of commodity futures trading, extending over 125 years. Still, such trading was interrupted suddenly since the mid seventies in the fond hope of ushering in an elusive socialistic pattern of society. As the country embarked...»

Synopsis abstract : «Introduction.. What is a 'Commodity'?. How the futures market came about.. The meaning of futures market.. Salient features of a 'Commofity futures contract'.. The main difference between the physical and futures market.. Basics of futures...»

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Insurance

Document abstract : «Life insurance is a necessity and not an investment. There is no substitute for life cover, none whatsoever, it is the only mean of providing security to your near and dear ones against your untimely death or to yourself against your old age. The...»

Synopsis abstract : «Introduction.. What is insurance?. The insurance industry. Objectives.. Primary objectives.. Secondary objectives.. Methodology.. Selection of a sample.. Types of sampling.. Collection of data.. Analyzing the data.. Limitations.. Industry...»

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Analysis of risk and return of mutual fund schemes at Standard Chartered Mutual Funds

Document abstract : «Balancing of funds which includes issuing & collecting of funds in any economy is very important. There are many financial products in india, not only for balancing but also to provide liquidity for ideal capital, such as bank deposits, NSS savings,...»

Synopsis abstract : «Mutual funds.. Introduction.. Introduction to mutual funds.. History of mutual funds.. Setup of mutual funds.. Characteristics of mutual funds.. Types of mutual funds schemes.. Taxation in mutual funds.. Briefly benefits of mutual funds.. Mutual...»

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How to use rumours as a marketing tool?

Document abstract : «Today, advertising a new product is totally different than it was 10 years ago. For years, consumers have been flooded by TV, radio, newspaper ads, posters and fliers and more recently, internet spam, pop ups, banners, etc. The frequency of...»

Synopsis abstract : «Introduction. Rumours as a new marketing tool. Using a rumor as a marketing tool?. Transmission and belief of positive rumours. Internet: a fantastic media to convey rumours. New types of marketing campaigns. A content analysis of positive rumours...»

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Estimating market risk premium using Markov switching : Tunisian Case

Document abstract : «The general increase in volatility of the nancial markets can be partly explained by the growing uncertainly of the economic environment. It is, on the other hand, a reflection of the growing efficiency and integration of the financial markets...»

Synopsis abstract : «Introduction. Financial market. De…nition. Financial assets. The financial risk. The financial risk feature. Type of financial risk . Risk and volatility. The risk measurement. The risk premium. The market risk premium. Methods proposed for...»

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Knowledge, growth without scale effects, and the product life cycle

Document abstract : «For several reasons, knowledge cannot be treated like any other commodity. One of these reasons is the nonrivalrous nature of knowledge, which means that one person's use of certain knowledge does not diminish another person's use of the same...»

Synopsis abstract : «Introduction. Growth and scale effects. Knowledge and scale effects in growth. Empirical evidence. Models of growth without scale effects. Knowledge, R and D and spillovers at the firm. Firm size and growth. R and D and pure knowledge...»

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